The Room Is the Price Tag
23.6 A bottle of water costs nothing at home. Two dollars at a gas station. At a wedding, it arrives in a silver bucket — and somehow worth more…
The Carrot
The Hotpot | By Lisanne 5.6 You're seven, and your teacher says: work hard now, so you're ready for the next grade. You're seventeen, and it's: get good grades,…
Another milestone: our 1000th subscriber today.
Welcome to our 1000th subscriber. I'm immensley proud and grateful to be wrapped in so much love. I’m still processing, still a bit stunned to parse much meaning from what’s…
infiltration
We’ve spent decades building digital walls—ad blockers, "skip" buttons, premium subscriptions—just to protect our peace from this kind of noise. If a brand isn't part of the niche vocabulary of…
Once considered taboo
6.1 Around one third of Americans have cut off ties from their family. Once considered taboo, going no contact with your family is now being openly discussed by people…
The Law of Averaging
The Hotpot | By Lisanne We pay too much attention to the top. The Olympic athlete shaving a tenth of a second. The executive making one brilliant decision. The…
Everybody Wants The Dream
21.11 Everybody wants the dream. The fancy dinners with your name handwritten on the card. The public speaking deal for a group of entrepreneurs. But very rarely we…
When Nuance becomes Expensive
The Hotpot No. — 17 juni 2026 The middle ground is the worst possible place to be commercially. The thoughtful, nuanced creator — the person who considers both sides, who…